Cognitive Science > Affekt, Selbst und Persönlichkeit > 9

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[edit] Definition of emotion?

Is emotion by definition an effect of subjective feeling?

[edit] Why there could be unconscious emotions

  • Repeated presentation of an object increases subsequent liking even when participants are unaware of the presentation
  • Affective priming by subliminal happy/angry faces -> pos/neg judgement

[edit] Experiment

  • Present subliminal happy/angry faces (16ms)
  • Present visible neutral face (400ms)
  • Ask for report on emotions => no difference between groups
  • Difference in consumption behavior; happy face leads to higher consumption (dependent on thirst)

[edit] Questions

  • Only causation may be unconscious
  • Shouldn't more thirst reduce influence of other factors like faces?
  • May the change be explicit but still not be reported?

[edit] Weak theory of unconscious emotion

  • Inaccurate labeling of emotions
  • Error of attention, but in principle capable of being made conscious

[edit] Strong theory of unconscious emotion

  • Affective reaction cannot be made conscious even if introspected

[edit] Neurobiology

  • Automatic / subcortical / unconscious
  • Cortical / conscious
  • Liking related to nucleus accumbens